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Freelance Income

Minimum Viable Offer

Find the smallest version of your offer that still solves the client's problem profitably.
Minimum Viable Offer Price
$2,000
Smallest profitable price per client
Floor Price (covers cost)
$1,400
Hours × rate + direct cost
Revenue at Capacity
$10,000
MVO price × clients per month
Floor vs MVO vs Revenue Goal
💡 The Floor Underneath Your Offer
At $2,000 per client, your MVO clears $1,400 of true cost and leaves $600 of margin per engagement, so capacity at this price funds the whole month.
Estimate only. The MVO is a pricing floor, not a ceiling, and assumes you actually fill capacity each month.
🏛 Predictable Income

Minimum Viable Offer Calculator

Most freelancers price their offers from gut feel or by checking what competitors charge, then wonder why their margins disappear by month-end. The Minimum Viable Offer Calculator gives you a real floor to price from. Enter your target monthly revenue, your direct cost per client, the hours you spend delivering, your target hourly rate, and how many clients you can realistically take per month. The calculator returns two critical numbers: your cost floor (the price below which you lose money on every engagement) and your MVO price (the smallest price that still hits your revenue goal at capacity). The MVO is whichever is higher. If your cost floor is binding, you have a margin problem. If your revenue-goal price is binding, you have a positioning problem. Either way, you walk away knowing the smallest version of your offer that still works, which is the foundation every productized service, retainer, and scope decision builds on.